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Picture Post


Picture Post (sometimes referred to as the UK version of Life) was a weekly photo journalistic magazine that ran from 1938 to 1957 and had, at its peak in 1943, a circulation of almost two million. Capturing everything from snapshots of everyday life to defining moments in history, its pages seamlessly blended current affairs, fashion and entertainment, giving it a broad appeal: "to the common man, the worker and the intelligentsia".


Despite its Conservative ownership, its editors made it a vehicle for championing liberal causes. From the outset the magazine was overtly critical of Nazi Germany and Prime Minister Neville Chamberlain’s policy of appeasement and in 1941 it published a Plan for Britain that helped lay the foundations of the British Welfare State.


In 1945 its owner, Sir Edward Hulton, set up the Hulton Picture Library to preserve as a historical documentary resource its vast collection of photographs and negatives; both published and unpublished. When the magazine folded the library was sold to the BBC and its current owner The Getty have digitized and added it to their Images website as a featured resource.


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